As technology changes, so do user habits, and as user habits change, so does web design. Curious what web design trends we’ll see in 2015? We see that responsive design is an essential of modern web. Web sites are more interactive with cool navigation and rich media content. Read on to see what to keep an eye out for this year.
1. SVG Delight
SVG became a buzzword in 2014. It is no wonder, because with this vector format, your assets look crisp and nicely adapt to any screen size. In addition to that, SVG elements can be beautifully animated and make your site feel alive. I’m sure we’ll see more examples of such animations this year.
2. Long Live the RWD
Many sites have already been adapted for tablet and smartphone users, and in 2015, the responsive design will sure continue to expand. Together with the increasing use of smart watches and TVs, it is highly important to provide a seamless experience across all available channels.
3. Rich, Dynamic Backgrounds
We’ve been seeing a lot of large-image backgrounds for some time now, but for 2015, designers are kicking it up a notch. With more and more movies being released in 3D, users will also expect 3D in cutting edge designs. Learning how to balance the intricacies of three-dimensional graphics will play an important part in the evolution of web design. You can also expect to see fully responsive HD-quality video backgrounds on many websites this year.
4. More Interactive Than Ever
Micro-interactions are a great way to enhance the UX on your site, and they are here to stay. Creating an enjoyable and memorable experience for your users has a significant impact on your visitor’s emotional involvement with your brand and the amount of time they spend browsing your site.
5. Bigger, Bolder, Better
Typography greatly affects usability and the overall aesthetics of the site. It is also one of the means of delivering the brand message. In 2015, we’ll see more of bold fonts, as well as responsive typography that provides a better reading experience.
6. Ghost Buttons
Ghost buttons are a minimal and stylish interface feature designed to attract the user’s attention in a subtle way. With a smart hover animation, it is a pleasure to use and adds a touch of elegance to any site. Considering how well ghost buttons pair with large background images and videos, we’ll definitely see more of them this year.
7. Scrolling in, Clicking out
For the past few years, and with the increase in use of mobile devices to surf the web, users have become accustomed to scrolling. In fact, many would say that scrolling has won over clicking. The reason for this change is that an online audience wants to get a preview of all you have to offer right on the first page. This is why, come 2015, home pages need to get longer in order to create a dynamic interaction between the website and the viewer.
These seven trends are surely not revolutionary, but they do show where the web design is heading and what you can do to make your site stand out in 2015 and beyond.
Autor Bio This post was written by Lana Lozovaya of PSD2HTML®, the PSD to HTML and web development company. Visit them at: psd2html.com.